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Die Cut vs. Kiss Cut Stickers: What’s the Difference and Which Should You Choose?

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Understanding Sticker Cutting Methods

When ordering custom stickers, you’ll see two popular options: die cut and kiss cut. Both are trending in 2025, but which is right for your project?

What Is a Die Cut Sticker?

A die cut sticker is cut precisely to the shape of your design, with no extra backing around the edges. This gives a premium, professional look.

When Should I Use Die Cut Stickers?

  • Branding: Perfect for logos and unique shapes.

  • Giveaways: Stand out at events and in packaging.

  • Merchandise: Fans love custom-shaped stickers!

What Is a Kiss Cut Sticker?

A kiss cut sticker is lightly cut through the sticker layer, but not the backing paper. This means your sticker sits on a square or rectangular sheet, making it easy to peel.

When Should I Use Kiss Cut Stickers?

  • Sticker Sheets: Great for multiple designs on one sheet.

  • Intricate Designs: Protects delicate edges.

  • Bulk Orders: Easier to handle and distribute.

Which Is More Popular in 2025?

Both are in high demand, but die cut stickers are especially popular for branding and retail, while kiss cut stickers are trending for sticker packs and artist collections.